Account Executive, BBC Studioworks - London
BBC Studioworks is a commercial subsidiary of the BBC, providing studios and post production services to major TV broadcasters and production companies. Whilst in this role, i helped develop the BBC’s B2B digital media services outreach with a combination of marketing and business development efforts focused on video archiving in the cloud, film restoration and media digitization.
-Built a qualified database of 320 B2B prospects in 5 months with 10% leading to face-to-face meetings.
-On-boarded new customers and delivered high standard in customer service.
-Managed sales projects through life cycle and ensured efficient and timely deliveries.
-Collaborated with technical departments to plan and troubleshoot workflows for studio projects.
-Created digital marketing collateral such as case studies, blog posts and images for 10000+ online following.
-Liaised with creative agencies and marketing team to successfully plan and deliver rebranding project.
-Planned brand events on budget with guest lists of 200+ television industry professionals.
-Coordinated the launch of new divisional brands to external customers as well as employees.
-Business development in digital asset management, post production and film distribution services.
-Compiled weekly status reports for Business Development Manager.